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Mr. Sherwood is a consultant and expert witness to the legal community on matters relating to computing devices, software applications and the Internet. Mr. Sherwood has testified, and is qualified by education, training, experience or occupation, as an expert on the following matters: -IP address server analysis and extraction, search engine ranking methods, HTML and XML code analysis, robot analysis, subscription based user and affiliate systems, subscription based systems for social networking, CPM advertising, venture capital portfolio analysis -click thru rates, key word selection techniques, co-branding, merchant selection and analysis for mobile and desktop devices, database development and population, Google Local or Places, SEM campaigns, exclusivity content sharing agreements, mobile device applications, click thru conversion rates -affiliate agreements, revenue sharing and tracking analytics, application software with any text to speech or speech to text software, unauthorized use of names, false advertising, unfair competition, business valuation, intellectual property, term sheets and patent value, trade secret misappropriation -breach of employment contracts, Internet advertising, lead generation, affiliate tracking, website development and deployment, software developer kit license interpretation, software development best practices, software deployment methods, runtime analysis, derivative product issues -intellectual property valuation based on patents, Website analysis, valuation of custom designed software, custom and practice issues associated with intellectual property licensing fees, source code and object code license agreements, investment letters of intent, secondary considerations for establishing patent validity, software best practices for enterprise software development -methods of measuring license use, measurement data, verification of software use, functionality and conformance with contract development specifications, derivative product rights, best practices with respect to derivative products -conformance to license agreement specifications for software development, use and distribution. Employment History July 1996 to Present: SmartText Corporation, President. The company provides litigation support to the legal community. The company also develops and licenses specialized software applications. October 1991 to July 1997: The Center for Business Innovation (CBI), President. CBI was a minority shareholder in 53 emerging growth companies including computer, communications and software businesses. September 1994-2000: Distinguished Lecturer, University of Kansas. Taught multi-campus courses in Entrepreneurship & Strategic Management of Technology. December 1986 to October 1989: RasterOps, Inc. Vice President. Company was engaged in the development, manufacture and sales of software for personal computer display devices. February 1975 to December 1982: EDC, Inc. President. Co-Founder of a Kleiner & Perkins venture capital backed company engaged in combining computer software technology with environmental improvement devices. February 1967 to May 1974: Envirotech, Inc. Director Europe. A start-up company that grew to $500 million in sales and 5,000 employees in 6 years. Managed patent portfolio and computer engineering design modeling. February 1966 to February 1967: Dorr Oliver, Inc. A product development position. Education University of Kansas BS Civil Engineering 1960-1964 University of Kansas MS Environmental Engineering 1964-1966 Graduate Fellowship Research Award Grant California State College Hayward MBA 1968-1972 Graduate Fellowship Research Award Grant University of Connecticut Business School graduate courses Berlitz French Immersion School Graduate Babson College 10th Symposium for Entrepreneurship Educators Center for Creative Leadership Graduate University of North Carolina Web Developers Boot Camp-Java Scripting and HTML Association of Information Technology Professionals Contact Information: mobile 913-269-6589 12015 Wenonga Ln, Leawood, Kansas 66209 48 Palma Drive, Rancho Mirage, CA 92270 webtalkwithbob@gmail.com Website www.webtalkwithbob.com |
| Accomplished Expert Witness on Internet Related Litigation and an Adviser to Technology Startups |